In the upcoming year, Netflix is all set to boost its subscribers in India. Few months back in September whatsapp introduced its business platform. And as per upcoming reports, Netflix is going to partnership with whatsapp. Whatsapp currently has 200 million active users in india and the company is trying to boost its base in india by implementing new features. Whatsapp is also working on Payment feature on its platfrom as per sources.
Netflix is not the only company to partnership with whatsapp. After the arrival of whatsapp business feature, many companies like bookmyshow signed up for the whatsapp business program. WhatsApp confirmed to Gadgets 360 that Netflix is one of its test partners for its enterprise solution in India, while Netflix confirmed WhatsApp integration in the country.
Recently Whatsapp is spotted testing its integration on the Netflix platform. Both netflix and whatsapp have confirmed the testing of this service to Gadgets 360. Whatsapp is working new push notifications feature on netflix. Users haveing whatsapp accounts may enable this features to get notification and recommendations from netflix.
Only registered netflix users having a valid netflix subscription will be able to use this feature. After opening netflix, users will get a subscription pop up to opt in. After opting in netflix will send the users notifications about his account status,suggestions and what to watch next through whatsapp on his number.